A client said my AI emails felt robotic, so I stopped using AI for the intro lines

She runs a pet boutique in Austin and sent back a screenshot with 4 words highlighted: 'this sounds like a brochure.' I switched to writing the first 2 lines myself and letting the AI handle the product blurbs and subject lines, and my open rate jumped from 11% to 19% in 3 weeks. Has anyone else found a weird line between personal and automated that just clicks?

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